Last updated: March 07, 2024
EvenBet Gaming announces the integration of its poker solutions with BetPlay, a leading sports betting operator in Colombia with over 3 million players. The partnership expands EvenBet’s presence in Latin America and taps into Colombia’s thriving online gaming industry. BetPlay plans to bolster its poker operation with a robust communication campaign.
The seasoned provider has undoubtedly found the right place in the vital market due to this integration.
With BetPlay, one of Colombia’s online sportsbooks, being the new platform, EvenBet Gaming, a digital gaming technology and integration provider, goes live with its poker membership, among other things.
Over three million active users can connect to BetPlay, a brand managed by Jazdel Holdings and several subsidiaries. In 6 years of operation, it has gained a majority of the wagering sites 60% online, becoming a major player in the national market.
According to the signed deal, EvenBet grants Betplay access to its whole portfolio of gaming products, including all kinds of poker software produced by the company, such as the front-line product.
Subsequently, introducing the EvenBet platform with its advanced and configurable gaming products will be the main ground for developing the gaming assortment and getting online players from Colombia and remarkable quality entertainment.
As for the plan, BetPlay is already readying a massive PR campaign with a special effort for the poker products it offers in the Colombian gaming sector.
This agreement, signed in 2023 after poker was launched, has dovetailed with EvenBet’s continued growth in the Latin American iGaming industry, a market that is rapidly embracing online gaming.
Colombia’s particular stage of the online gaming industry, among others, and its regulation place this country on the EvenBet company’s list of aims.
The CEO of EvenBet Gaming, Dmitry Starostenkov, was excited about the company’s collaboration with BetPlay, a well-known sportsbook in Colombia. Starostenkov underlined how important it is for EvenBet to work with BetPlay to increase its footprint in Latin America.
Online Manager at BetPlay Daniel Arias echoed Starostenkov’s remarks, emphasizing how EvenBet’s integration has improved their selection of digital entertainment. Arias underlined BetPlay’s dedication to growing its content library to provide consumers with a wide selection of goods.
Sales Manager for Latin America Manuel Jiménez observed that the poker vertical has grown positively since EvenBet’s solutions were integrated into BetPlay.
He emphasized how important it is to have a company like BetPlay provide Colombia’s main iGaming poker network. This guarantees that players of all skill levels can access a reliable brand that Coljuegos, the Colombian regulatory body, oversees.
Will is a former Grosvenor croupier who relocated to Chicago from London in 2013. Not only is he a highly skilled poker player, but he is also an expert in the art of deception, gambling cons, and the world of crypto. Now he uses his knowledge and experience to write and edit detailed reviews of online casinos in a bid to help players avoid online scams and losing their money to rogue gambling sites.
