Last updated: August 14, 2024
International Game Technology (IGT) has expanded its sports betting operations with Monarch Casino & Resort, integrating its PlaySports platform at Atlantis Casino Resort Spa and Monarch Casino Resort Spa. The new partnership introduces mobile sportsbook apps in Nevada and Colorado, aiming to enhance player engagement and betting experiences.
IGT already partners with Monarch Casino & Resort, following a new technology and services deal, to bring sports betting to Nevada and Colorado.
As part of this agreement, two large gaming facilities, namely Atlantis Casino Resort Spa in Reno, Nevada, and Monarch Casino Resort Spa in Black Hawk, Colorado, shall use the IGT’s PlaySports platform and trading advisory services for retail and mobile betting.
Atlantis NV Sports and BetMonarch – Colorado are two new mobile sports betting apps that the company has adopted based on this partnership. These two applications employ the services of IGT PlaySports technology.
Steve Mikkelson, Corporate Director of Race and Sports for Monarch Casino & Resort, said he was excited to sign this new partnership with IGT. He said that sports betting entertainment for Atlantis Casino Resort Spa and Monarch Casino Resort Spa patrons would be boosted by the IGT PlaySports-powered retail and mobile sportsbooks.
Mikkelson pointed out that it may be understood that IGT PlaySports is quite diverse in B2B sports betting technology, and he stated that this partnership would enhance player participation and value for both of their acclaimed entities.
Steve Mikkelson, the corporate director of race and sports for Monarch Casino & Resort, has called for new retail and mobile sportsbooks in Atlantis Casino Resort Spa in Reno and announced additional IGT PlaySports services at Monarch Casino Resort Spa in Black Hawk.
Mikkelson described these new products as helping increase the experience patrons have when sports betting. He assured the meeting that what made IGT PlaySports one of the most sought-after B2B sports betting solutions will revolutionize player value at their properties.
Here at IET PlaySports, Joe Bertolone, the Senior Vice President of Sports Betting for IGT, said something like this: Filled with anticipation about the partnership, Joe Bertolone noted that the IGT PlaySports platform has addressed the modernization of sports betting solutions in states such as Nevada and Colorado.
In this regard, Bertolone said that the venture seeks to target new customers and provide LV BET’s excellent retail and mobile sports betting experience in a way that is relevant to the local markets.
This year, in January, Monarch Casino & Resort released mixed Q4 2023 results, with an increase of 6. Revenue increased by 3 per cent, but the failure rate increased by 18. 9% decline in profit.
