Last updated: August 14, 2024
Pragmatic play has further strengthened its presence in the Latin American market with a new partnership with Betxico. This collaboration marks another milestone in the company’s expansion strategy, allowing Betxico to offer Pragmatic Play’s extensive portfolio of award-winning slots, live casino games, and virtual sports to its growing user base in Mexico.
As one of the top content suppliers to the iGaming industry, Pragmatic Play has again entrenched its spot in the Latin American market after signing the latest partnership with Betxico, one of the most popular MCWs in Mexico. This partnership can be seen as a major milestone in the further growth of Pragmatic Play’s presence in the Latin American region.
The deal will entail Pragmatic Play offering slots, live casino, and virtual sports games to be hosted on Betxico’s online interface. Consequently, Betxico’s customers will be provided with Pragmatic Play’s slots and table games, such as Gates of Olympus and Blackjack X from the live casino.
Victor Arias, the Vice-President of Latin American Operations of Arrise powering Pragmatic Play, highlights the company’s vision of bringing innovative games worldwide. Such cooperation also shows that Pragmatic Play is serious about achieving its development plan for the rapidly expanding Latin American iGaming sector.
Garza Patricio, the Director of Operations at Betxico, shared his appreciation for collaborating with Pragmatic Play. He regards this partnership as a major achievement for Betxico and has ambitions to rank it among the top iGaming operators in Latin America.
This is not the first time that Pragmatic Play has entered the Latin American market. In the first half of this year, the firm also struck a deal with Bplay. Brazil-licensed players are now able to access Pragmatic Play Slots games, Live Casino, and Virtual Sports via Bplay.
Altogether, Pragmatic Play has signed a similar deal with PixBet in Brazil, which will contribute further to expanding its presence in that area.
As the future of iGaming is gradually shaping up, Pragmatic Play will continue to provide its best in what it has to offer to players across the globe. It could be said that Betxico is yet another evidence of the company’s commitment to the development of innovative opportunities in Latin America.
