Last updated: October 04, 2024
Relax Gaming has expanded its iGaming content in Ontario, partnering with PointsBet to offer over 4,000 unique titles. This collaboration further solidifies Relax’s presence in North America’s market, delivering immersive gaming experiences. Both companies aim to boost engagement, with future growth anticipated across Canada and the US.
PointsBet has integrated Relax Gaming’s in-house games and other games sourced from third-party studios in the critical Ontario market, the largest in Canada. This partnership should strengthen Relax Gaming’s presence while giving PointsBet access to a wide variety of games that will help the company establish itself as a complete online casino.
PointsBet will be able to serve the demanding needs of its clients thanks to Relax Gaming, which has access to over 4,000 games developed by over 120 vendors and encapsulates Relax’s in-house team. With the partnership, both companies can expand and leverage Ontario’s growing iGaming market while improving players’ overall experiences and accelerating brand development.
This expansion comes after Relax Gaming continues to actively seek ways to offer its services in the North American region. It is already expanding into the United States of America iGaming market.
PointsBet CEO Scott Vanderwel highlighted the company’s well-established trustworthiness in the United States and Canada, pointing to the massive opportunity that lies in cooperation with Relax Gaming. He stated that the absorption of Relax Gaming’s extensive content would increase traffic to the sites and also provide better experiences to their consumers.
Ontario’s growth also proved satisfactory to Relax Gaming CEO Martin Stålros as the company continues to expand across the region. Recalling the company’s development process since the start of operations in the area, Stålros said that the partnership with PointsBet will ensure Relax Gaming a better position in this market as it incorporates Relax Gaming’s extensive content offering to its players. He expressed satisfaction and confidence in the success of this partnership.
Relax Gaming has been particularly busy growing its presence across North America and recently extending its partnership with PlayStar in New Jersey. Because of this, the company has brought into the market the Relax Vantage, which is an efficient way of navigating the company’s stall through one and more flexible window.
Additionally, Relax Gaming has continued its global expansion efforts, including the launch of new games with SKS365 in Europe earlier this year.