Last updated: December 27, 2023
Games provider Wazdan strengthens its position in New Jersey by collaborating with PlayStar. Through Light & Wonder’s platform, players gain access to Wazdan’s immersive titles, including 9 Coins and Power of Gods: Hades. The seamless integration reflects Wazdan’s positive regional growth following recent partnerships and strategic moves in Spain and beyond.
In the gaming industry in New Jersey, Wazdan, a game provider, has increased its market share by working with PlayStar.
PlayStar players will have access to a wealth of Wazdan titles, such as 9 Coins, Sun of Fortune, Hot Slot: Mystery Jackpot Joker, Sizzling Kingdom: Bison, Magic Spins, and Power of Gods: Hades, because of the partnership and Light & Wonder’s platform.
The notable growth of Wazdan in New Jersey has pleased the company’s chief commercial officer, Andrzej Hyla. Noting how well-liked Wazdan’s immersive and captivating content is among gamers, he expressed his delight at the partnership with the state’s newest operator. Future goals for Hyla include providing its clients with even more unique experiences.
Chief Operating Officer of PlayStar Dan Alexander was excited about the partnership with Wazdan and acknowledged Wazdan’s status as one of the leading suppliers of titles in New Jersey. Alexander acknowledged the smooth integration made possible by Light & Wonder and expressed his satisfaction that users on their platform will enjoy Wazdan’s games.
Wazdan wants to take advantage of its recent partnership with Gran Madrid Casino Online by using Light & Wonder’s aggregator platform to grow its market share in Spain.
Collaborations with Kindred are another of Wazdan’s alliances that enable its games to be played in countries like Malta, the UK, and the Netherlands. Wazdan and Netwin established a joint venture intending to break into the Italian iGaming market strategically.
In addition, PlayStar expanded in its first year of operations in New Jersey following Peter Ekmark’s CEO appointment in October 2023. Ekmark has worked with Internet Vikings, Jackpotjoy Group, and Kindred Group.